Friday, June 22, 2007

Webinar Wrap-up – Putting Sales Intelligence into the Sales Force

Yesterday, I co-hosted a Webinar with Ron Sathoff, a member of the product development group. We appreciate the time that our attendees shared with us and hope that the presentation was beneficial.

The main takeaways were:

  • The definition of sales intelligence
  • Benefits and ROI of effective sales intelligence
  • Obstacles to the adoption of sales intelligence by sales groups
  • Examples of solutions that increase sales intelligence usage

If you are a practitioner of competitive intelligence, this Webinar was geared specifically to making sure that your company receives the biggest market gains from your efforts.

The Webinar slides can be downloaded here. The actual Webinar recording will be available on our Primary Intelligence home page later today. The file may be a little large, but can be easily navigated once it is downloaded.

If you would like to receive an invitation to our Webinars in the future, please drop me a line at cdalley@primary-intel.com. Also, I’m happy to explain any of the concepts presented if you would like to discuss.

No comments: