Friday, August 24, 2007

Competitive Intelligence Newsletter - When in Doubt, Use the Personal Touch

Please enjoy this week's edition of the newsletter. We are very happy to bring these thoughts on Sales and Competitive Intelligence to our readers. If you would like to subscribe, simply send me an email (newsletter@primaryintelligence.com) and we'll add you. You will receive a copy of the next edition.

Webinar Technical Difficulties
Yesterday, we attempted to host a webinar about making business change with intelligence. However, our conference call provider experienced a phone outage in the area code we were using for the organizer line. For those that were effected, please accept our apologies. We'll reschedule the webinar soon and send invitations to those that were interested. If any that read this blog are interested in the topic, email me and I'll add you to the list of invitees (cdalley@primary-intel.com)

Cover Story
When In Doubt, Choose the Personal Touch for Intelligence
By Lan Bui, Primary Intelligence
If you want to make sure that your intelligence is effective (in other words, that it provides the power to increase market share or create new market opportunities), you need to make the right decision... (For more, click here)

BlogCentral
Competitive Intelligence, Right Under Your Nose
The fact of the matter is that your customers know nearly as much about the competition as they do about you. They evaluated the competition before selecting you as their vendor. They are regularly courted by the competition and many of your best clients also have purchased from your competitors, either in the past or currently... (For more, click here)

The A-List Archive
How Salesforce.com Won a 1,500-Seat CRM Contract with Staples
Originally Published in Feb. 2005.
Based on concerns voiced by sales representatives, executives at Staples decided to reassess the Company's CRM solution and look at possible alternative solutions. Staples began by creating a short list of competitors that included Salesforce.com and Siebel Systems... (For more, click here)

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