Wednesday, July 25, 2007

Competitive Intelligence Newsletter - Living Inside the Prospect's Head

The newsletter is out again. We would enjoy feedback. If you want to subscribe, simply use the subscription option on the individual article pages (accessed by clicking on each of the links below)

Cover Story
Experts Corner: Living Inside the Prospect's Head
By Glen Remy, Primary Intelligence Inc.
Memo to sales: Company X is strongly in the market for our product. Their current contract with Competitor Y will expire in four months and they are highly likely to evaluate alternate programs. Their biggest unmet needs are integration with current programs, individual configurability... (For more, click here)

BlogCentral
Competitive Intelligence and Too Much Data!
In a recent study by Advertising Age, middle managers aired their opinions about the effectiveness of Competitive Intelligence and identified specific problems that cause intelligence in general to be ignored. (For more, click here)

The A-List Archive
3rd-party Review of Keane's Sale into Alliance Hospital
Originally Published in December 2004.Alliance Hospital, a small, physician-run facility in Odessa, Texas, needed to replace its inadequate information and billing system. Because the hospital was losing revenue, and because it did not have a large IT staff, Alliance sought a solution that would meet its needs while still being quick and easy to implement.(For more, click here)

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