This week, we took the opportunity to speak with Dave Stein about the role of competitive intelligence in the world of sales training and sales performance enhancement. His insights into his experience with business leaders that “get” the intelligence side may help jump start your next conversation about strategic planning and tactical improvement.
As always, if you would like to a no-cost semi-weekly subscription to the Primary Intelligence Competitive Intelligence Newsletter, send an email to info@primaryintelligence.com with your name and email address. You will receive the next issue.
Cover Story
Competitive Intelligence Makes Sales More Effective – 5 Questions with Dave Stein
By Chris Dalley, Primary Intelligence
In today’s competitive marketplace, skills and bravado are not enough. Sales effectiveness leaders are continuing to espouse the need to understand how the competition sells, how they position themselves against you, what they offer in specific situations and where they are vulnerable...(For more, click here)
BlogCentral
Competitive Intelligence – Helping Sales Aim its Artillery
Only 56% of sales managers claim competitive intelligence as one of their tools. A higher percentage of sales reps (68%) say that they use competitive intelligence to sell. All this seems to beg the question… why isn’t the sales department organizing competitive intelligence initiatives more often...(For more, click here)
The A-List Archive
Pinnacle Systems Chooses RightNow to Satisfy Customers
Originally Published in May 2005.
When Pinnacle Systems discovered that its Asia sales region was using a sophisticated sales automation system, the company decided to evaluate technologies to implement throughout its entire operation...(For more, click here)
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